LoomGraphic. Graphic Design Services

client

LoomGraphic

service name

Web Design

Tool & Tech

Wordpress

live preview

01.

Intro of case

Built a simplified, single-seller freelance marketplace focused exclusively on graphic design services (logos, flyers, business cards, illustrations). Client wanted a Fiverr-like experience but much cleaner, faster, and centered around their own portfolio and gigs – no multi-vendor complexity.

Strong landing page with attention-grabbing hero, “How it Works”, previous work showcase, gig categories, Why Choose Us, FAQ
Category-filtered portfolio (image gallery style, no links initially)
Custom gig pages with single pricing package
Direct checkout via WooCommerce

02.

Work challenges

Mixing widgets/sections from multiple demos (not all compatible out-of-box)

Converting multi-vendor theme to single-seller (remove seller registration, adjust freelancer profiles)

Building scalable portfolio with 500+ future projects + category filters (required custom post type)

Mobile animation performance issues after domain switch

Client-provided graphics in waves → frequent live updates

Payment gateway setup + guest checkout preference

03.

Service Provided

Felan Freelance Marketplace WordPress Theme installation & demo import

Heavy customization: mixed elements from 13+ demos (headers, sections, widgets)

Single-seller mode (client is only seller - removed multi-vendor features)

Custom portfolio section with categories (Logo, Business Cards, etc.) - image-only preview

Gig page redesign (single package, faster delivery display, removed extras)

Mobile animation fixes, speed optimization, SEO-friendly structure

Live revisions over 6+ weeks (content placeholders → final graphics)

Domain pointing (Namecheap → Hostinger), SSL setup

04.

Solution

Setup: Installed Felan theme on Hostinger, imported selected demo, pointed Namecheap domain.

Customization: Mixed sections from different demos using Elementor; created clean one-page-style landing with strong visual hierarchy.

Portfolio: Built custom post type + category filters for image-only project showcase (scalable for 500+ items).

Gigs: Modified gig templates for single-package display, faster delivery visibility, removed unnecessary variations.

Payments: Integrated WooCommerce + Stripe/PayPal; enabled guest checkout where possible.

Optimizations: Fixed mobile animations, improved load speed, added basic SEO structure.

Support: Delivered phased milestones, video walkthroughs for client edits, handled ongoing revisions.

Transformed a multi-vendor theme into a polished, personal graphic design storefront - ready for client to add hundreds of portfolio pieces over time.

LoomGraphic. Graphic Design Services

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